The Five Competitive Forces That Shape Strategy
文章推薦指數： 80 %
The five forces govern the profit structure of an industry by determining ... Citation. Porter, Michael E. "The Five Competitive Forces That Shape Strategy. …→ HarvardBusinessSchool→ Faculty&Research→ Publications Publications January2008 Article HarvardBusinessReview TheFiveCompetitiveForcesThatShapeStrategy By:MichaelE.Porter Format:Print ShareBar Abstract Thisarticleincludesaone-pagepreviewthatquicklysummarizesthekeyideasandprovidesanoverviewofhowtheconceptsworkinpracticealongwithsuggestionsforfurtherreading.In1979,ayoungassociateprofessoratHarvardBusinessSchoolpublishedhisfirstarticleforHBR,"HowCompetitiveForcesShapeStrategy."Intheyearsthatfollowed,MichaelPorter'sexplicationofthefiveforcesthatdeterminethelong-runprofitabilityofanyindustryhasshapedagenerationofacademicresearchandbusinesspractice.Inthisarticle,Porterundertakesathoroughreaffirmationandextensionofhisclassicworkofstrategyformulation,whichincludessubstantialnewsectionsshowinghowtoputthefiveforcesanalysisintopractice.Thefiveforcesgoverntheprofitstructureofanindustrybydetermininghowtheeconomicvalueitcreatesisapportioned.Thatvaluemaybedrainedawaythroughtherivalryamongexistingcompetitors,ofcourse,butitcanalsobebargainedawaythroughthepowerofsuppliersorthepowerofcustomersorbeconstrainedbythethreatofnewentrantsorthethreatofsubstitutes.Strategycanbeviewedasbuildingdefensesagainstthecompetitiveforcesorasfindingapositioninanindustrywheretheforcesareweaker.Changesinthestrengthoftheforcessignalchangesinthecompetitivelandscapecriticaltoongoingstrategyformulation.Inexploringtheimplicationsofthefiveforcesframework,Porterexplainswhyafast-growingindustryisnotalwaysaprofitableone,howeliminatingtoday'scompetitorsthroughmergersandacquisitionscanreduceanindustry'sprofitpotential,howgovernmentpoliciesplayarolebychangingtherelativestrengthoftheforces,andhowtousetheforcestounderstandcomplements.Hethenshowshowacompanycaninfluencethekeyforcesinitsindustrytocreateamorefavorablestructureforitselfortoexpandthepiealtogether.Thefiveforcesrevealwhyindustryprofitabilityiswhatitis.Onlybyunderstandingthemcanacompanyincorporateindustryconditionsintostrategy. Keywords Profit;FiveForcesFramework;IndustryGrowth;IndustryStructures;BusinessandGovernmentRelations;CompetitiveStrategy Citation Porter,MichaelE."TheFiveCompetitiveForcesThatShapeStrategy."SpecialIssueonHBSCentennial.HarvardBusinessReview86,no.1(January2008):78–93. FinditatHarvard Purchase AboutTheAuthor MichaelE.Porter Strategy →MorePublications MorefromtheAuthor 2022 FacultyResearch CompetitivenessRoadmapforIndia@100 By:MichaelE.PorterandChristianH.M.Ketels October26,2021 NEJMCatalyst ValueChainManagementtoImplementPost-COVID-19HealthCareStrategy:TheCOVID-19 CrisisHasCreatedAreasofInnovationThatShouldBeEmbracedbyHealthCareLeaders By:MichaelE.Porter,JunaidNabiandThomasH.Lee 2021 FacultyResearch TheChangingRoleofBusinessinSociety By:MichaelE.Porter MorefromtheAuthor CompetitivenessRoadmapforIndia@100 By:MichaelE.PorterandChristianH.M.Ketels ValueChainManagementtoImplementPost-COVID-19HealthCareStrategy:TheCOVID-19 CrisisHasCreatedAreasofInnovationThatShouldBeEmbracedbyHealthCareLeaders By:MichaelE.Porter,JunaidNabiandThomasH.Lee TheChangingRoleofBusinessinSociety By:MichaelE.Porter
延伸文章資訊
- 1How Competitive Forces Shape Strategy
Major contending forces, says this expert on business strategy, determine the state of ... How Co...
- 2Porters Five Forces Model of Competition
One of the most renowned among managers making strategic decisions is the five competitive forces...
- 3Is Porter's Five Forces Framework Still Relevant? A study of ...
Introduction In 1979, Michael E. Porter published a seminal framework about competitive forces, ...
- 4Porter's 5 Forces - Institute for Manufacturing (IfM)
Porter's 5 Forces. A framework for diagnosing industry structure, built around five competitive f...
- 5Porter's 5 Forces Explained and How to Use the Model
Porter's Five Forces is a model that identifies and analyzes five competitive forces that shape e...
